First Impressions
"Oh NOES! A design from the 1990's! Somebody hand me my emergency css pocket guide! We have work to do!"
I kid, I kid.
Design
Well, it
is structured. So even though it's outdated, it's not necessarily ugly. Bland, but not ugly. You seem to be going for a structured, wrapped layout, so can I suggest a border around your content? You're pretty much starting with a layout here, so let's fix that up first. After the border, you
should seperate the title and the navigation. You can keep them together, but only if it's clean and makes sense. You should add a background behind "latest products" to add more distinction to that area. And perhaps you should put your "product descriptions" above the table. Now, onto some meatier stuff!
Professional Site Design in Five Steps
#1 - Create a clean layout (DONE!)
#2 - Pick a color scheme (remember your color theory!)
#3 - Give each color a specific element. (Such as...I dunno, a blue background for latest products.) Don't forget to include typography in this.
#4 - Implement the color scheme with CSS. (Keep content and style separate! Or else the ninjas of bad web design will come to you in your sleep.)
#5 - Create a simple logo (and favicon!) and slap it up in the header.
There, now you have a decent looking design. Try that, and let me know how it works. There are more steps to making an awesome design (Typography, icons, backgrounds, etc) but your website needs to get to ground 1 first. Oh, and
make your header clickable.
Content
Grammar is your friend, I promise. It will not pretend to be bad at poker and then take all of your money. I'm going to take your opening paragraph, and show you what I mean by this:
Quote:
Ningbo New Century specialize in design & manufacturing paper bags and paper boxes of international standard and worldwide acclaimed quanlity.
Our product range includes customized paper bag, paper carrier bag, gift paper bags, laminated paper bags, brown kraft paper bags, wine paper bags/boxes, exclusive paper bags and paper gift box,paper foldable Box, paper jewelry Box and etc. ... >>
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This paragraph is riddled with verb/number arguments and some grammar issues. Here's how to fix it:
#1 - "Ningbo New Century
specializes in design and manufacturing paper bags...
quality."
#2 - "Our product range includes customized paper
bags, paper carrier
bags, laminated paper bags...and paper gift
boxes,paper foldable
boxes, paper jewelry
boxes, etc." (Never use "and" with etc. It means "and so on and so forth" on it's own)
Your site titles have the same weird number thing. Can I suggest always pluralizing "bags?" You're selling multiples, and so you should use plurals.
At this point, you should simply go over your pages, check them for errors, and edit as needed. Content is king, so make yours top-notch!
SEO
You want to include your website title somewhere in your title tags. Try using "Paper Bags - Ningbo New Century Paper Packaging Company." Except! Your name is horrendously long. So actually, try "Paper Bags - Ningbo Paper Packaging" It's more search engine friendly, and includes all of the keywords you're going for. Remember to put the page content keywords before your site name, because your site name stays the same, and the search engine will index it as if it's the same content!
You don't have any styled links, so your whole site is essentially one big site-map....so nothing to say on that front.
Overall
So yes, work on editing your content and building your design to "basic" if nothing else. I hope I was helpful.