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The problem I had was this:
I had XXXX daily uniques from certain search engine and XXX daily uniques from direct entries to the website. All of a sudden the numbers got reversed and I reported the problem to Google. At first they told me that it was because I started getting more direct hits and less from search engines and I had to prove them wrong. After a while they figured it out that it was because of a change on the search engine and that same day the stats reversed again.
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