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Mark,
Interesting Post. Not sure if i buy it to be honest.
Im sure that you get some movement after a page rank update once you have a decent page rank with decent page rank pages joining you but i just think its a case of Google extracting information all the time but then only processing that information once a quarter or so. I dont think it has a different PR in use, i just think it only updates it when its ready
In the sector my site is in the top 30 results have not changed since the last update. I conclude:-
1. Google doesnt update on a regular basis (despite it having the information to do so) because it wants to maximise pay per click income and doesnt want vast changes so that websites have to pay more to get a listing.
2. Google is very simple, key word match, content volume, volume of quality links wins.
I just think the rumours are just that - rumours oh and spin so that SEO companies and the like can make the whole thing look more complicated than it is.
The sooner MSN get the search engine launched the better. The more pressure on google to perform the better as far as im concerned.
(Anyway, i think google will be took out by mircosoft eventually anyway. The current shareprice is a joke and after that comes crashing down, microsoft will be able to go hostile on the cheap!)
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