It is NOT a marketing tool. It simply is ABUSED by the link droppers who do not know better.
Use it appropriately and it will do everything it is supposed to! Anything beyond that is a bonus.
Chris. ->> Please login or register to view this content. Registration is FREE <<-
A foolish consistency is the hobgoblin of little minds
Thought for today:- Is SEO the only industry where all the cowboys are Indians?
Why do all the responses in this thread read like crappy bots? Does anyone have anything intelligent to say about WHY one site may be better than another? In what way better? For whom? Range of sites by content? How do you know? Over what period have you gathered your data? What statistical analysis have you done?
Or is it just a case of seeing a meaningless PR and an Alexa rank that means nothing to anyone?