Varying Anchor Texts to Singular Page

**BoSolaris** · 09-03-2009, 12:23 PM

Alright, so I am building page after page, listing product after product, giving them searchable and traffic lucritive KW's.

Now, when I link to those pages from other pages in my site or even get backlinks to those pages, should the anchor text ALWAYS match the title of the next given page?

**edgray** · 09-04-2009, 06:28 AM

I would vary things slightly, not massively, but a little. Google is suspicious of massive amounts of links with the same anchor text - I believe it views this as a form of keyword stuffing.

I would go for some variations.

**thefandango** · 09-04-2009, 08:39 AM

use a few variations of order, and also closely linked keyword terms, mix it up a bit. Thats what we do on our site by allowing members to enter anchor text variations so that they do not fall foul of google assuming their linkbuilding is automated.

**Earnest** · 09-04-2009, 10:29 AM

Diversifying anchor text will not only help you avoid the above concerns, but also diversify the number of queries you can rank for.

Anyway, I wouldn't overdo things either way - just try to get anchors that best fit your page content.

**johnch** · 10-01-2009, 02:23 PM

Not really, like egray said you could make a small change in it. But be sure that it is what your site is all about. The shorter the better I suppose.

**nichita2008** · 10-01-2009, 03:31 PM

Just vary your keywords in some few ways to point the same page. In this way you can increase SERPs for these keywords without Google see.

**ameto** · 10-14-2009, 07:02 AM

I do vary anchor text but not by much amount...it helps me to rank for different keyword phrases...

**chrishirst** · 10-14-2009, 07:08 AM

Quote:

Originally Posted by edgray

Google is suspicious of massive amounts of links with the same anchor text - I believe it views this as a form of keyword stuffing.

So you would say that untold millions of of pages with "Click Here" would cause "issues" for this page?

http://www.google.com/search?q=click+here

**Canonical** · 10-14-2009, 02:30 PM

If you have a page with 1000 inbound links and ALL 1000 have the exact same link text, it could possibly trip a filter at Google.

But I'm willing to bet that Adobe has TONS of varied link text. One of the more popular is likely "click here" as you pointed out. But also "download now" and many others. I doubt all of their links use "click here".

**chrishirst** · 10-14-2009, 03:45 PM

"could possibly" being THE phrase. No one knows for sure, the overwhelming evidence points towards NOT but everybody states that it is the case, as if it is a fact.

**Rattlecake** · 10-14-2009, 05:34 PM

Variety is the spice of life...and anchor text

**chrishirst** · 10-14-2009, 05:59 PM

Another thing has struck me!

You often find the same people babbling on about "the same anchor text being a big "SEO No No" are posting at every forum/"blog"/"SM site" they can find and using exactly the same signature