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To be honest, I'm kind of skeptic of the review part. Theoretically, it could be a wonderful opportunity (free ad, plus a link - that is really something), but I can't see it as viable in practice. This is obvious promotion, and if I were a blogger, I wouldn't seriously consider taking the time to write and post an article to promote someone else's product/site. There's also the question of competition - if the person is capable to express an informed opinion on my product, they are bound to be in the same niche - competition.
Please correct me if my perspective is completely warped.
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