Posts: 2,630
Name: Abel Mohler
Location: Asheville, North Carolina USA
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I probably shouldn't be telling you this, but if you're going to hide text, do it with JavaScript, because it is much harder to detect. That said, you should probably be focusing on things that will have a real impact, such as improving the site content, which will give you a much better performance/work ratio than any trick (which will likely eventually be caught anyway).
What you're talking about is a gray area. Sometimes I hide text to describe images that are images of text, when the designer or site owner is absolutely adamant that the images should be used for text, since they are "prettier". This usually involves using the image as a background of a heading (h1 for example), setting exact dimensions for that heading, then giving it a large negative text-indent so that the text is hidden and only the background shows. I think this is justified because it makes things easier for a screen-reader (used by blind people) to pick up.
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