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I'd write content around the topic of the community. Organize the articles for access to incoming traffic in a different format than the community. Submit the articles with community link to article directories.
I'd become an expert in the area niche of my community, sharing knowledge in other forums without mention of my own community in my replies but with the link in the signature.
I'd find a content website in my niche and partner with them, exchanging links for prominent placement. They have content. I have community. Put them together for mutual benefit.
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Its not really about the money,
Frito
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