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Calculating incoming traffic
Old 12-28-2008, 04:18 PM Calculating incoming traffic
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I've started a new ad campaign just the past week which has brought in a substantial amount of new visitors, though when checking how many visitors I get different numbers. I use both google and another service to track my traffic and page visits etc... These two services I'm happy with, they coincide. The other service: quantcast does not count the new traffic! Is quantcast reliable to use as a guide?

Or is the traffic that I'm generating not real?

Any ideas?
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Old 12-28-2008, 04:23 PM Re: Calculating incoming traffic
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both use different methods of counting.

Use your site logs. It's the ONLY reliable means of checking the visitors.
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Old 12-30-2008, 07:48 AM Re: Calculating incoming traffic
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Do you visit you website daily? If yes, you won't get the correct #. I belive in Google analytic for the correct # of the visitors.
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Old 01-01-2009, 12:49 PM Re: Calculating incoming traffic
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I like to use the hosting traffic
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Old 01-01-2009, 02:37 PM Re: Calculating incoming traffic
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Well yes, the traffic would have to come to your host server to get to your site
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Old 01-01-2009, 03:16 PM Re: Calculating incoming traffic
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Not necessarily Chris - I have downloaded the entire Internet onto my ipod and I share it with my friends at Tupperware parties.
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Old 01-01-2009, 04:51 PM Re: Calculating incoming traffic
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Are ipods allowed at Tupperware parties? I had heard that Apple is "uncool" with the Tupperware set, and it must be true 'coz I read it on the interweb.
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Old 01-01-2009, 05:25 PM Re: Calculating incoming traffic
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I think the best way to measure positive activity on your site is to make your own logging system inside your scripts - get the script to make a note of all vital info and record it to a log file - not the server log, your own special log - but keep the same details plus more.

In fact the major affiliate networks which run most of the online advertising in the world are only able to retain the power they have because of their really solid and reliable tracking/logging systems which enable them to produce genuine "pay for performance" services, where performance is charted accurately enough to enable very good pay for people who are talented.

For logging people professionally to the fullest extent of the capabilities of cyberspace you need:

1. scripts noting all vital details about users
2. cookies monitoring their every click and sharing it with the databases run by the scripts
3. a username and login account for each user, so they can help the system tell you everything they ever do {ah, the facebook model - the big I am}
4. added exhaustive sensible usage of server log monitoring by independent automated scripts, crawling to add peripheral activity to the records for all known users so that you can figure out their root entry point and other interesting facts about their surfing habits vis a vis your site / the sites you are monitoring for hits to theirs

Relying on 3rd parties for this kind of data or any kind of market data is an absurd waste of time, money and power (whatever of your data google or anyone else measures for you, they also know, and knowledge is power).

I reckon with extensive use of only those 4 things cited above I can build a solid competitor to the major affiliate networks, hypothetically. If anyone knows any other method I've missed, however, you can have a seat on the board for sharing the info with me.
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Old 01-01-2009, 05:29 PM Re: Calculating incoming traffic
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100% YES to everything stated there!
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Old 01-01-2009, 11:32 PM Re: Calculating incoming traffic
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Quote:
Originally Posted by chrishirst View Post
Are ipods allowed at Tupperware parties? I had heard that Apple is "uncool" with the Tupperware set, and it must be true 'coz I read it on the interweb.
That's why I've never invited Steve Jobs to any of my Tupperware parties...he probably uses that cheap Ziploc stuff anyway.
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Old 01-06-2009, 01:46 PM Re: Calculating incoming traffic
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Thank you for the information, very helpful!
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