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Old 05-20-2008, 03:11 PM Help-Low Payout
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Friends,

I run internet radio website http://www.124radiostation.com it has about 400+ unique hits per day, i receive about 40 clicks per day and in return i hardly get 2$. I just checked i have about 26 clicks so far and only 1$.
That is so frustrating. Is there is any way to get payout better.?
I be greatful for any useful tip.

Regards
Joey
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Old 05-20-2008, 07:40 PM Re: Help-Low Payout
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The only advice I can give you is trial and error.

I am currently writing a post about this sort of problem that I should have finished by the end of the week.

But the jist is that you might find that removing some of your ads increases your CPC. You might find that by using a different size Ad unit can increase revenue.

The point is, dont just leave it and expect it to improve, make small changes, leave it for a week or so, then go back and review, then make another change, etc etc.
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Old 05-21-2008, 03:37 AM Re: Help-Low Payout
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Try to put your ads on top or make an experiment on what ads placement will give you a good income.
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Old 05-21-2008, 04:02 AM Re: Help-Low Payout
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Ad placement and try other ad types
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Old 05-21-2008, 08:24 AM Re: Help-Low Payout
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It really depends on the advertiser. What they are willing to pay. Unfortunately, Around $2.00 for approx. 400 visitors sounds normal. Some people will get more, some less. Try adding some more text content with some good keywords. Your stats sound about the same as mine.
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Old 05-21-2008, 08:48 AM Re: Help-Low Payout
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Have you tried testing different ad units and sizes?
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Old 05-21-2008, 01:08 PM Re: Help-Low Payout
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I have been trying different things with different combinations.
I have not moved middle ads as CTR seems alright,its just the bad payouts.

I know ad placements can increase or decrease the click ratio,but can it increase the revenue per click?
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Old 05-21-2008, 03:21 PM Re: Help-Low Payout
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mate,
there might be more to this low payout.

What is your Google PR?

You should put a lot of hard work into raising your page rank. Do this by sorting out link exchanges with high page rank website(s) (not too high - but somewhere you can sort something out).
When your website is linked with high ranked websites, google will value it more. When this happens, SUCCESS!! Your payouts and PPC rate should rise.

Another thing to consider is how long visitors stay on your site. Try to find this out. This is important as Google themselves check if people are staying on it for long. If they are staying for less than 5 seconds, it is obvious it is not that good. This is Googles way of sifting through the masses of sites and getting the cream separated from the crap.

Good luck and finally, experiment, try new sizes of ads, change content, add fresh content and just the general advice from this post.

Once again, good luck, hope you get what you deserve (in a good way).
Put in the hard work and you WILL receive the rewards.
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Old 05-21-2008, 04:18 PM Re: Help-Low Payout
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Thanks for your reply..
I have PR3, i know about traffic being better with good and relevant link popularity but that can increase your payouts i didnt know.
Good analytics shows i have average time of 46 mins per user as it is radio station, 21 % bounce rate and 12 pages per users.

This to me is pretty serious stats for any website to consider its quality.
Considering points you mentioned my friend i think i qualify for good payouts, what do u say?

Quote:
Originally Posted by yourmediaking View Post
mate,
there might be more to this low payout.

What is your Google PR?

You should put a lot of hard work into raising your page rank. Do this by sorting out link exchanges with high page rank website(s) (not too high - but somewhere you can sort something out).
When your website is linked with high ranked websites, google will value it more. When this happens, SUCCESS!! Your payouts and PPC rate should rise.

Another thing to consider is how long visitors stay on your site. Try to find this out. This is important as Google themselves check if people are staying on it for long. If they are staying for less than 5 seconds, it is obvious it is not that good. This is Googles way of sifting through the masses of sites and getting the cream separated from the crap.

Good luck and finally, experiment, try new sizes of ads, change content, add fresh content and just the general advice from this post.

Once again, good luck, hope you get what you deserve (in a good way).
Put in the hard work and you WILL receive the rewards.
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Old 05-22-2008, 06:05 AM Re: Help-Low Payout
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Ignore yourmediaking

Pagerank has no effect on Google AdSense payouts.

I have been getting good payouts on sites with low page rank, and bad payouts on sites with good page rank. PageRank is for noobs!!

My advice would be to set up some split testing and see what works best.
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Old 05-22-2008, 08:27 AM Re: Help-Low Payout
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Split testing would be? kindly breif me little about it.

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Ignore yourmediaking

Pagerank has no effect on Google AdSense payouts.

I have been getting good payouts on sites with low page rank, and bad payouts on sites with good page rank. PageRank is for noobs!!

My advice would be to set up some split testing and see what works best.
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Old 05-22-2008, 10:28 AM Re: Help-Low Payout
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It is the process of testing 2 differently styled Ad Units at the same time, by showing them on a 50/50 basis, then seeing which one performs best.

So maybe using different color, borders, corners etc. Try and keep the add unit the same size for each split test.

http://www.protycoon.com/index.php/2...split-testing/
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Old 05-22-2008, 11:56 AM Re: Help-Low Payout
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I was the marketing director for an internet radio station for a while. It had been in the red for 2 years til I took it into the black after only 6 weeks.

You probably will never make money off the site because your traffic wants to use their ears and not they eyes for this sort of thing. Sell ad spots on the radio shows and you'll be in the black in no time!
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Old 05-22-2008, 12:17 PM Re: Help-Low Payout
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It is harder to when your audience in audio not visual. But it is not impossible.
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Old 05-22-2008, 05:34 PM Re: Help-Low Payout
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What strategy did you adopt to convert into black in 6 weeks.?
Help me in this regard.
Also let me know how can i attract users to buy space for advertising their products.


Quote:
Originally Posted by NaughtyGirl View Post
I was the marketing director for an internet radio station for a while. It had been in the red for 2 years til I took it into the black after only 6 weeks.

You probably will never make money off the site because your traffic wants to use their ears and not they eyes for this sort of thing. Sell ad spots on the radio shows and you'll be in the black in no time!

Last edited by memorygreetings; 05-22-2008 at 05:35 PM..
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Old 05-22-2008, 08:34 PM Re: Help-Low Payout
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In terms of finding advertisers you need to be Pro-active and go to them!!!

Write an email or make a phone call to sites/companies that would benefit from advertising on your site.

Make it unique to the site/company, don't just send out a standard mail shot to all as this is not very professional.

Go to them instead of waiting for them to come to you
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Old 05-28-2008, 11:45 AM Re: Help-Low Payout
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Thats a great idea, anyway, it stilll boils down on how much you earn. It is something that you would work for. For me, i don't call it frustration, i just call it motivation. As long as you know you can earn like your early figures, you can surely fire it up again with optimizing. just be positive and don't get frustrated too soon.
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Old 05-28-2008, 01:54 PM Re: Help-Low Payout
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Set yourself goals and work towards them, that is the best way of improving your income, sure you may have some fall-backs, but you have to pick yourself up and try again!!

It is not an easy path... Otherwise we would all be millionaires.
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Old 05-28-2008, 03:15 PM Re: Help-Low Payout
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Referral link!!

I earn over $2 a click so that is not worth it, I think you should try some more respected methods of earning money lukester19.
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Old 05-28-2008, 04:51 PM Re: Help-Low Payout
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Thanks fellows,
So far which have attracted me and it might produce results is to ad more contents to the site. This should help in getting more traffic and may be better paying ads also.

what do you say?
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