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How does AdSense eCPM work?
Old 10-08-2006, 09:04 PM How does AdSense eCPM work?
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For some time for one of my sites it was turned of and after a while G just switched it on, and from 0,50$ click, I have now 0,21$ click.

Anyone found an article about this?
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Old 10-08-2006, 09:30 PM
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ECPM is your effective CPM just takes your earnings per click and CTR and converts it to ECPM.
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