I'm still new to this really, but I can finally say I made my first 100.00 after 3 months of hard work!

I think i'm finally starting to get the picture. I just have a question for those who are say, averaging 100.00 per month or more..

Using this tool https://adwords.google.com/select/KeywordToolExternal

When you type in the keyword, you get to see the search volume, advertiser competition - which makes sense. I just have one question...

When it comes to the Calculate Estimates using Max CPC - what do you generally write in there as an average estimate? As an Adsense publisher that is - not as an Adwords person.

If someone can give me this little tip it would be appreciated, thanks

Anyone? I didn't think I was asking that confusing of a question....

The max CPC is just an estimate, it goes over historical data for the keyword on what adword advertisers have paid.

Yes, but what would you consider a good judge when checking keywords? 1.00? 10.00 what?

I see the difference between a high valued one and a low valued one - the question is - how much do you enter here to get a realistic average value?

I go with mid-range, also trends.google.com is a great tool to compare search volume for keywords

Originally Posted by ssandecki

I go with mid-range, also trends.google.com is a great tool to compare search volume for keywords

well from what i've read...assume mid range is the 2-3.00 mark?

I've been doing a little "research". I have a what I can consider now successful site and for the top keyword there, the average CPC is 0.50

They say, stick with something you know about / are passionate about, so I'm considering another topic on something that I know about a lot - and have a lot of passion. For the top keyword there for example, the averages are about 1.50 - 2.00.

Hypothetically, if the 2nd site i work on becomes as successful as the first, i should be able to bring in 3 times the amount on the same average of clicks correct?