AdSense will soon be changing how ads can be "clicked". The background of a text ad will no longer take users to the advertiser's site. Only clicking on the Link or Title in an ad will take a user through.

I read about this yasterday (cannot remember where) so I cannot confirm if this is true and what the source was. If it is true, I suspect this will decrease "accidental clicks" and save Google money.

Its a good option.

That's good improvement

That's not bad at all. Doing it will make ads look even more as a part of content. But I don't wanna joy before it goes official. From what I see on their blog, there's no a single word about it

It's done. I couldn't click on the text in ads on one site

Yup seems it has changed, well spotted lol !

Woc

My revenue is droped more than 75% after the change.

I cant see how it would make much difference to be honest !

Woc

I think that is a good improvement. It will save the money of Advertisers by avoiding accidental clicks.

Originally Posted by usearchme

I cant see how it would make much difference to be honest !

Woc

The difference is, less accidental clicks which means less money for AdSense users, and less payout for AdWords users. This could increase new AdWord users making Google more revenue. Happy users = more revenue

Today our revenue falling down but this change is good for us in the near future

Originally Posted by kks_krishna

My revenue is droped more than 75% after the change.

Originally Posted by rockdays

Today our revenue falling down but this change is good for us in the near future

I see so lots of adsense publishers have the same experience in forums... I my self drop to 50% but now a bit better... I changed the ads format but still can't help..

hope it'll be better very soon

However, google increase revenue for per click.

Total revenue down almost 30% - maybe its the holiday season. I would appreciate if Google made the ad text description clickable.