We, at XcellenceIT, have a different dilemma now.

Do you think that having chosen XcellenceIT as a brand name for a web design company is correct?

We want to suggest with the name the fact that we do a great job, and we're in the business of IT. OK, the reason for choosing the name also had something to do with the fact that the domain was available.

I was wondering if you think that we succeeded in creating a right kind of atmosphere withe the web site's name.

So, what's your opinion on XcellenceIT name?

Any input will be highly appreciated.

i don't really like it

ExcellenceIT
eXellenceIT

would be better IMO.

Unfortunately, the name you suggest is already bought
http://www.domainsnext.com/comingsoo...cellenceit.com

That's why we've had problems getting a good domain name.

Any other suggestions?

Hello Cratima,

The name is cool....from what I am learning is that you have to build your brand name. Even if you had ExcellenceIT.......you would still be at ground zero as far as recognition. You could build the name you have.....or any other name if it's marketed right. I dont know, I'm still trying to make some money in this domain game.

What about ITExcellence? i dunno if its taken but it sounds better
Good luck

If you ever receive the name of your company as your domain, then you have also made a successful decision. You would want to try and stick with your brand's name and image as close as possible. Choosing other words are basically saying, " I had to choose this because mine wasn't available and I wasn't willing to pay high enough for it."

could buy it in the .net or .info extensions. dont change your name due to the domain not available.

IMO If I were you and was creating a business, I would never purchase a .info domain. Although some in the industry believe that no matter what the extension is you can sell it, that's completely not true. By default, anyone who knows nothing about computers but browses the internet, which there are many ranging in all age groups, they don't even know how many extensions are out there. Their first instincts is what they were taught, or what they only cared to learn when they were in school, which are .com for business, .net for networks, .org for organizations and .gov for governments.

So when they see a business name and want to learn more about it they often go about doing this: Oh what was that store again. Oh yeah it was <storename>! Alright lets see what they sell. <Opens IE> <Places the following in address bar> http://<storename>.com (404 Error!). Hmm must be, http://<storename>.net (404 Error!). Well maybe http://<storename>.org Alright well I'll just find it later.

And they keep on moving, its just that simple. Again, there are a lot of people who will say that I'm wrong, but I ask them to actually take a marketing course (just one) and it will give them a small hint on what I am talking about. Knowing your customer is key to receiving what you want, which is success. And of course, if they are business clientel you don't have to worry about them not finding your domain. That's why designers often ask what type of clientel the web owner will have, if its business they would normally design it for 1024x768 screens and have flash content and more. Whereas if it were others, they would use a design which was flexible and compatible with 800x600 screens and low bandwidth capabilities.

Again this is IMO.

I would try something more with web design company in it.

this is what you said you are no? a web design company....

good luck

We've changed our main brand name from XcellenceIT in Cratima Interactive, but we still keep XcellenceIT, because people still contact us for this name.