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A foolish consistency is the hobgoblin of little minds
Thought for today:- Is SEO the only industry where all the cowboys are Indians?
Really? And .org, .net, .co, .info, .tv .whatever is also useless? You realize a domain is a pointer and a marketing device. Nothing more. If you point it to a server that holds documents, it's not useless, if you have a name and can market that, then it has use to it. So you're wrong, all so wrong.
I think it cool while it been largely use by those organisation that rank themselves as top company in europe and they use .eu domain extension giving the feeling that their business is master in the whole europe.