Comment By hairygunther

posted on 07-01-2009 at 07:21 AM

A misconception.

I know from experience. Google is not at all as stupid as that. And observations of natural rises through such antics are probably missing out salient factors.

The real way to rise "naturally" on the web is by being liked. If people genuinely found your stuff authoritative and usefl (due to the fact that it actually helps them, which 90% of bluffers' "authoritative" words on the web DO NOT do) and spread it themselves you really would rise, but if you actually are engineering that rise yourself, then you're trying to make bread without real yeast.

I used my knowledge of how to incorporate genuine yeast into my work last month to take the site traffic up as follows on the site I am focusing on - it was running at about 10 accesses a month, yielded by entries from search result pages - and after doing about 3 weeks of work I had it set up so that a small way into google's update of my site's presence it has already zoomed up to about 180 accesses a month, yielded by entries from search result pages.

If I had done 3 weeks of work, the same degree of effort and time, doing "social media marketing" (a misnomer - it is spamming - social media are for SOCIAL use - and to use them for anything else is NOT just salesmanship, it's actually dishonest - but who's gonna tell the entire Indian subcontinent that?) would never ever yield that much traffic, not at all. As for how targeted the traffic would be...

I'm counting in terms of hours of typing and surfing, which was all part of making my boost happen. The same amount of work done on social media marketing would yield perhaps 20% of the number of users per month and more importantly because they are entirely untargeted, (targeting is NOT the background of the page, it's the user's keyword choices when reaching there - google adwords does not charge the same price for search engine clicks and content page clicks - they yield different sales levels) we are really talking about 1 to 2% of the number of sales.

The only reason people get fooled into using the spam method is, as the title of the article and this thread make clear, because you can see an actual result very fast - inside a couple of days, less even, you can see the users come to your site due to your work, whereas if you do it honestly you have to give google, yahoo and others at least a month to really see your work in progress -

I started my efforts in mid may - during the remaining weeks of may I still didn't see any result from those efforts, then in june I saw a rise from 10 to 150, a very sharp boom of activity, and it continues even now at that boosted level, so I'm keen to see what happens at the next surge of google listings - the digestion of the work I did is by no means complete - some people say you should give it at least 6 weeks for work to "settle in" on Google.

So it's this desire to not be forced to wait 6 weeks and then 6 weeks and so on that makes people leap into the spamworld of "social media marketing".

The 7-day action plan for marketing should include 7 days of work, and NOT the ambition to yield results inside those 7 days. The best things come to those who wait.


MOST IMPORTANTLY - the 3 weeks of effort I put into my work which took my traffic from 10 a month to 180 a month does not need to be repeated or freshened or bolstered, that 180 a month will carry on now. Social spammer marketing actually requires of you that you carry on, day in day out - basically social media spamming is a toil that requires you to work day in day out, and never stop. Intelligent sales people build systems which create what some call a "passive income" - ie you do 3 weeks of work, and that 3 weeks, as in my case, adds a permanent 1500 to 2000 people per annum. you do another 3 weeks, another, and another, and you're at the 5000 people per annum mark, and you don't do ANYTHING to maintain that, they just come to you, day in day out, while you enjoy life, have a cigar, eat an egg - whatever it is you want or have to do.