$20 and Under Prizes

**SoWORKX** · 06-30-2008, 07:41 AM

Hello guys,

We have a fashion label that will be launching a new brand by the end of the month. The fashion brands name is *v*e*r*8*i*l*e (* to avoid beeing googled) If you read it, it means Versatile. The 8 is suposed to display the letter S as well (incorporating the versitality of the brand in the logo). This should be the focus when designing the logo.

The brands main target market are women between the age of 15-30. Most of the products are dresses and the designs are quite smart and elegant.

I am looking forward to your suggestions.

Best Regards,
Johannes

**Beppe** · 06-30-2008, 10:44 AM

**Ninjax** · 06-30-2008, 12:16 PM

**SoWORKX** · 06-30-2008, 04:39 PM

Thanks for your posts. I will wait for a few more post however before giving feedback. The concept of the logo using the 8 as an S as well is understood correct by both of you!

**Beppe** · 06-30-2008, 06:10 PM

**andrei155** · 06-30-2008, 06:14 PM

Talk about simple on my end :P.

**bmp99** · 07-01-2008, 01:58 AM

**katesrobyn** · 11:57 PM

hello, this is my entry...
i welcome feedback (pls.pm me) for further direction of this design.

>>>> check latest <<<<<

**SoWORKX** · 07-01-2008, 04:19 PM

Hello everybody,

Thanks a lot for your posts so far:

Here is some individual feedback

@Beppe Good Idea, but more colours please.
@ninjax I am not that much a fan of the font. But the idea is incorporated correct
@beppe2 I would prefer a text logo, eventhough the bag looks nice
@andrei good approach ! Simple and elegant and going the right direction. Maybe play with the fonts a bit more
@bmp99 This is not what I am looking for. It could be more elegant. But thanks for your post !!
@katesrobyn The idea is good, but I need a more clasy & elegant approach ! You do not have to incorporate the people though. Thanks a lot for your post !

Looking forward to a few more fresh ideas and updates.

Best Regards and thanks to all of you

Johannes

**Ninjax** · 07-01-2008, 05:22 PM

Some concepts I've managed to come up with.

**Beppe** · 07-01-2008, 06:35 PM

Sorry, but I think my logo could surely be much better, but not using more colors.

Here I do it for fun and not for work (for work 20$ in my expensive country would be not the worth), so to make it parrotful is not in my mind.
It's a contest, the important is to partecipate, to win is important for bets.

In my opinion a fashon design logo should be monocrome, like Armani, D&G, Ungaro, Cavalli, Gucci, Prada, Versace, Kalvin Klein, Chanelle, J.P. Gaultier, Dior, Givenchy, etc etc etc etc and last, but not least Accessorize (that is psychedelic in design).
This kind of logo (always IMO) will be reproduced on small labels as on shop signs, and obviously on the product (that has it's own color scheme), so it should be "versatile" and elegant in any condition.
Well there are some coloured logos, like Lacoste (ok... at the beginning it was exclusively for good old times tennis wearing=absolutely on white) but exceptions are things of this world (for the little I know about fashon brands)

The bag was not a logo, but just a "LouisVuittonizated" application of the logo.